Every business nowadays knows that they can’t be seen as a legitimate business unless they have a website or at least a web presence. So when it comes to building or developing a website, you have to take into consideration the costs that are involved.
The cheapest and easiest option (but not necessarily the best option) is the DIY website option. There are a range of templates available for you to use and “customize” to suit your organization or business. This however is only normally a very basic website or web presence, with limited to no functionality.
Each web design company have their own rates naturally, so for you to determine which is the best option for you, you should learn to become familiar with how website prices are structured.
How website prices are structured
Let’s take a look at some of the initial costs of a website (before it is even built):
• Domain name registration (different options available)
• Hosting (also various options available)
So as mentioned, you will need a domain registered for your website. This will be www.yourwebsite.com. The prices can vary from around £0.99 to £30 for the registration. It is all dependent on the amount of years you would like to register the domain for and also whether or not it is a public or business registration.
Hosting is the next thing you will need to look into. There are many different hosting providers out there so you will need to do some research when it comes to choosing the right hosting provider for your business.
Most hosting providers offer what is called a shared hosting account. This account means that although you can host unlimited domains on it, the bandwidth is shared amongst other registered users on the same account. This is a cheaper option, however not always the safest nor fastest.
You will look to pay around £9-£11 a month for shared hosting, however if you are looking for dedicated hosting (where you are the only one on it), you will be look in the region of around £60 -£80 per month.
Dedicated hosting is of course much faster and also more secure.
Then it comes to the development of your website and what you ACTUALLY require from it.
Rough costs of a start-up website
Typically, a start-up website or first website will be around a single page to about 8 different pages and will normally include a simple contact form. The prices can vary from different angles as mentioned below (note these are UK bases):
• Utilizing a design agency – you will look to pay around £35 – £150 per hour
• A freelance designer – around £20 – £80 hour
• Virtual designer (not UK based) – around £5 – £30 per hour
What you need to remember is that each of the above also come with their pitfalls. For example a design agency is big and has all the resources required to complete your project, but might not be as available as you might want them to be. A freelance designer might be more intimate with you and more responsive, but might not have all the resources that a web design agency might have.
And lastly, using a virtual designer (outside the UK). This one is tricky as although the hourly rate might be more up your street, finding the right one who is reliable and trustworthy is difficult.
We have had many clients come to us with problems on their website from developers around the world that have not delivered on their promises.
Hidden costs associated with website design
This one is a huge problem for many individuals and companies. When you are having, your website built from third party, you need to ensure that there are no hidden costs associated with your website design.
The costs need to be clear from the beginning right up until the end. You need to know what you are paying for and why you are paying it.
You should know exactly what it is that you require from your website and even if you are not sure, your design company should ask you questions to help you determine what you can expect from your website.
You have to ask what the costs are for the development, updating, additional updates and upgrades, security, copyrights…etc.
Depending on the size of the project, the developer might ask you anything from 10% to 50% upfront costs before the project is even started. This is perfectly normal as the time required will be relevant to the upfront costs required.
Normally after which the balance is paid upon approval of last website revision and the website is moved to “live status”.
Other hidden costs can occur when you and your designer agree upon a website layout, functionality and configuration at the beginning and you change your mind during the middle of the project. This can incur additional hourly costs and the changes are significant and require more time.
All these things need to be laid out right in the beginning so you both know what is required and how much it will cost and when.
Prices of different website sizes
Here is an example of the rough costs associated with different website sizes. Bear in mind these include things like domains, hosting, ongoing costs, cost of development and content creation:
• Small website (typically around 20 pages) – £1200 – £3000
• Medium website (normally an ecommerce website) – £1500 – £6000
• Large full scale websites with robust functionality (50+ pages) – £3000 – £12000
What you need to remember is that building a website takes time. The more complex functionalities you require, the more it will cost. This is how the industry works. It is crucial that you know exactly what you want from your website and how it could change in the future, in order to avoid unnecessary costs and expenses.
Additional costs of websites
As mentioned above and the rough costs associated with the different website sizes, there are also additional costs that will be associated with your design. For example:
• Production of content
• Do you require your site to be mobile responsive
• Plugins associated with your ecommerce store
• Ongoing website maintenance
• Website SEO
• Online marketing aspects
These are all things that your website will require at some point and are charged at either a flat rate, hourly rate, or subscription tariff.
There are two payment types that are typically used regarding the design of a website and they are:
• Total price – For example £5000 for everything regardless of the time
• Hourly rate – For example £50 per hour until the job is done
Conclusion on costs associated with web design
So hopefully this page has made things a little clearer for you. As you can see, building a website is not about sticking a few things together that appear to look good and simply hope for the best. There is much more that needs to be considered and the more familiar you are with the process, the better and easier it will be for you to make an informed decision about your next web design project.
If a website is something that you have in mind and are looking for a company that has the answers to your problems, why not get in touch with us today?